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I'm a UX architect, interaction designer, user researcher, and team leader with over 20 years of experience.

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I lead cross-functional design teams in the delivery of intuitive, engaging Web and mobile experiences.

Strengths

  • Defining project approaches and operational models for cross-functional UX teams

  • Architecting UX design solutions for large scale, global, responsive Web sites

  • Taking a customer-first approach via user research and site analytics

  • Transforming complex business, technology, and brand requirements into simple customer solutions

  • Producing detailed, high-quality UX deliverables that communicate design intentions to stakeholders and developers

  • Working in cross-functional Agile teams (design, development, and authoring) to deliver end-to-end business value

  • Fostering the collaborative stakeholder and team relationships necessary to build bridges, navigate challenging situations, and ensure project success

UX Leadership & Strategy Stories

View Full Portfolio

A complete migration of Bose global Web sites onto a single digital platform laid the groundwork for years to come.

Global Digital Program

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Corporate re-branding and and updated site strategy  necessitated a quick transformation of the Bose site.

New Brand Transformation

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All of Seth’s co-workers [describe] how dedicated, passionate and professional he is about his work. His team and business partners see him as a highly-engaged lead and an enormous asset to our work on Bose.xx. 

- Brian Moore, Creative Director, Bose.xx

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